The British Soft Drinks Association represents UK producers of
soft drinks, including carbonated drinks, still and dilutable
drinks, fruit juices and bottled waters. BSDA is an independent
organisation with offices in central London, employing a full time
staff. Membership at present includes around 90% of the
manufacturers of Britain's soft drinks.
Our principle activity is to represent the interests of the soft
drinks industry both at UK and European level, ensuring that the
industry's perspective is always considered and the impact of
regulations is fully understood.
The lobbying activities of BSDA include the
development and maintenance of links with MPs in Westminster as
well as the governments in Scotland and Wales. We also work closely
with our sister organisations in Europe, AIJN (European Fruit Juice
Association), UNESDA (European Beverage Association) and EFBW
(European Federation of Bottled Waters) to ensure that the UK soft
drinks industry's views are heard in Brussels and Strasbourg.
As the collective voice of the UK soft drinks industry BSDA
provides a common industry view on the legal, technical and
social issues concerning soft drinks to the media
For all your information needs about the soft drinks industry,
BSDA is the first place to ask.