10th October 2019 | The Savoy, London, WC2R 0EZ
£185pp or £1757.50 for table of 10

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Sustainability Roadmap

The Soft Drinks Sustainability Roadmap sets out opportunities for businesses in the soft drinks supply chain to enhance the sustainability of the sector and help secure its future prosperity.

Industry Initiatives

Strathmore brand lays on unique Scottish rugby competition

As part of the sponsorship of Scottish Rugby Union, AG Barr's Strathmore brand recently offered amateur rugby clubs across Scotland a once in a lifetime opportunity to win an exclusive training session with Scotland’s international rugby stars.

The Do More Rugby Challenge aimed to promote the benefits of hydration and encourage and inspire more people to lead healthy and active lifestyles through regular exercise and sport in general.

The social-media-led competition challenged amateur rugby clubs across Scotland to share a ten-minute team talk that would inspire the Scotland team to victory.

Stirring words were shared from more than 80 entrants across Scotland, with Kirkcaldy RUFC U18s winning the prize. The session was designed to inspire and motivate amateur players to enjoy the game and to become the best players they can be.

Scotland internationals were on hand to provide practical advice, as well as sharing personal insight into what it takes to become a world-class rugby player.