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30 October 2009

Soft drinks and high blood pressure

In response to the reports linking soft drinks consumption with high blood pressure arising from the research by Dr Diana Jalal in Denver, Colorado, BSDA said:

“The ingredients used in soft drinks are safe.  The main lifestyle risk factors for high blood pressure are obesity, lack of exercise, smoking, excessive alcohol consumption, high amount of salt in your diet, high fat diet, and stress.

Soft drinks, like all other food and drink products, should be consumed in moderation as part of a balanced diet and active lifestyle.

The soft drinks industry is committed to encouraging responsible consumption of all its products. Nutrition labelling is included on pack so people can make an informed choice about the products they are drinking.”

 

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For further information, please contact:
Richard Laming
Communications Director
Tel: 020 7400 3707 / 078 7965 4555
Email: rlaming@britishsoftdrinks.com
Website: www.britishsoftdrinks.com

Notes to Editors

About the British Soft Drinks Association

1. The British Soft Drinks Association represents the interests of producers and manufacturers of soft drinks including carbonated drinks, still and dilutable drinks, fruit juices and bottled water.  BSDA members are responsible for the vast majority of products on the British soft drinks market.

2. For further information about the BSDA visit www.britishsoftdrinks.com