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23 June 2011

For release: immediate

 

BSDA statement on litter

It is not companies that drop litter but people, and they are wrong to do so.   Used packaging should be treated not as a burden but as a resource – it can and should be collected for recycling, and should never be dumped as litter.

BSDA supports Keep Britain Tidy and the Love Where You Live campaign and soft drinks companies themselves are active in campaigns against litter in the locations where they operate.

ends

 

For further information please contact

Richard Laming
Media Director
British Soft Drinks Association
Tel: 020 7400 3707 / 07879 654555
Email: rlaming@britishsoftdrinks.com
Website: www.britishsoftdrinks.com

 

Notes to editors

1.         The British Soft Drinks Association represents the interests of producers and manufacturers of soft drinks including carbonated drinks, still and dilutable drinks, fruit juices and bottled water. BSDA members are responsible for the vast majority of products on the British soft drinks market.