Press releases

11 March 2021

BSDA awaits evidence of SDIL's obesity impact

A study published today (11 March) in the British Medical Journal suggests that the impact of the Soft Drinks Industry Levy is likely to lead to considerable public health gains in the future.

British Soft Drinks Association Director General Gavin Partington, said:

“The soft drinks industry has long led the way in calorie and sugar reduction. Take-home sugar from soft drinks fell by 43.5% between March 2014 and March 2020, according to Kantar Worldpanel data, with a significant amount of that reduction taking place before the Levy was announced in Spring 2016.

“While we recognise that the Levy did lead to parts of the sector moving further and faster, we look forward to seeing evidence that the sugar reduction in the soft drinks category has had any meaningful impact on levels of obesity in the UK.”