Press releases

20 September 2019

Soft drinks industry has long track record of sugar reduction work

British Soft Drinks Association statement in response to Public Health England second year progress report on its sugar reduction and reformulation programme, which was released today (20 September).

BSDA Director-General, Gavin Partington:

“The soft drinks industry has long led the way in calorie and sugar reduction. Between Spring 2012 and Spring 2016, prior to the announcement of the Soft Drinks Industry Levy, UK soft drinks manufacturers cut sugar from their products by 15.6%, according to Kantar Worldpanel data.

“Nevertheless we recognise that the levy did lead to parts of the sector moving further and faster on sugar reduction.  However, Government is yet to present evidence that the sugar reduction in our category has had any impact on levels of obesity.”